Simple item page
 

Socio-Economic Profiling of Fair Trade Product Consumers: A Case Study of Poland

cris.virtual.author-orcid0000-0002-1154-667X
cris.virtual.author-orcid0000-0003-4353-8196
cris.virtual.author-orcid#PLACEHOLDER_PARENT_METADATA_VALUE#
cris.virtualsource.author-orcide0a4bf57-6817-492b-889b-c0b72bbe072b
cris.virtualsource.author-orcid1dc4a15c-8c8b-4136-ae23-434e3c2ac96f
cris.virtualsource.author-orcid#PLACEHOLDER_PARENT_METADATA_VALUE#
dc.abstract.enAs globalisation accelerates, ethical production and consumption have gained increasing importance, reshaping consumer behaviour, particularly around 2020. An increasing number of consumers are turning to organic, green, and other ethical alternatives, such as Fair Trade products (FTPs). FTPs are produced under fair conditions, prioritising environmental sustainability, reducing child labour, and increasing women's participation in production. Fair Trade also empowers producers by providing ethical production channels and enabling them to sell at premium prices, although higher costs often limit demand. This study examines the socio-economic profile of FTP consumers in Poland and explores whether their attention to product attributes differs from that of non-FTP consumers. A survey conducted on a representative, random quota sample of 1,011 adult Poles revealed that FTP consumers tend to be more economically active, socially and environmentally conscious and politically aware than non-FTP consumers. Furthermore, they place greater emphasis on product attributes such as composition, origin, brand, labelling, and certification. This heightened attention to detail contributes to greater satisfaction in purchasing Fair Trade products.
dc.affiliationWydział Ekonomiczny
dc.affiliation.instituteKatedra Ekonomii
dc.affiliation.instituteKatedra Prawa i Organizacji Przedsiębiorstw w Agrobiznesie
dc.contributor.authorRani, Anshu
dc.contributor.authorGrabowska-Chenczke, Olga Maria
dc.contributor.authorKiryluk-Dryjska, Ewa
dc.date.access2025-01-07
dc.date.accessioned2026-01-07T14:11:50Z
dc.date.available2026-01-07T14:11:50Z
dc.date.copyright2025-03-31
dc.date.issued2025
dc.description.accesstimeat_publication
dc.description.bibliographyil., bibliogr.
dc.description.financepublication_nocost
dc.description.financecost0,00
dc.description.number1
dc.description.points20
dc.description.versionfinal_published
dc.description.volume75
dc.identifier.doi10.17306/J.JARD.2025.00009R1
dc.identifier.eissn1899-5772
dc.identifier.issn1899-5241
dc.identifier.urihttps://sciencerep.up.poznan.pl/handle/item/6640
dc.identifier.weblinkhttps://reference-global.com/article/10.17306/j.jard.2025.00009r1
dc.languageen
dc.relation.ispartofJournal of Agribusiness and Rural Development
dc.relation.pages100-109
dc.rightsCC-BY
dc.sciencecloudnosend
dc.share.typeOPEN_JOURNAL
dc.subject.enFair Trade Products
dc.subject.enproduct attributes
dc.subject.enproduct detail attention
dc.subject.ensatisfaction
dc.subject.enconsumer behaviour
dc.subject.enethical consumption
dc.titleSocio-Economic Profiling of Fair Trade Product Consumers: A Case Study of Poland
dc.typeJournalArticle
dspace.entity.typePublication
oaire.citation.issue1
oaire.citation.volume75